Helping the World

     In class we were talking about how different companies use logos to get across what they are selling through a picture or image. We looked at the different elements that help make a logo look better and get more attention. It is important to use these different elements so that people enjoy it and may convince them to look more into what you are trying to promote. We were asked to make a logo for a club or an organization that did not already have a logo that they use. I chose to make my logo for the club Service Outreach; they do service and help make things better for the world.

     When making my logo I put into consideration what goes on in the club and what would best be used to display their actions. Also, I thought about that the different colors and what they mean. To display the club I used a world with two hands holding it to show that people are reaching out and helping others. I also had many people around the outside of the world to demonstrate the people that are helping make a difference. When thinking about the colors to use I used blue and green for the world because those are the two colors that people think of when you refer to nature and water. Another reason I chose to use these two colors is because they are not directly next to each other on the color wheel so they will not mix and will show up on top of each other. Also, when I was making the people I tried to use bright colors that would seem happy and not make people sad when they looked at it. Each and every person is a different color to show how everyone is different in their own way. I remembered talking about the lines technique and how you should use curved line and also straight lines. I used a curve line when making the earth and then I used a straight line when adding the hands to the earth. Balance is also something that you should have when making a logo. I used balance when having the same amount of white space and also there are the same numbers of people on each side of the world.