Advertisement

     After making a logo for the Service Outreach club at Mercy Academy we were asked to make up an advertisement to go along with our logo. My advertisement is asking people to come and join us at a bake sale to help the homeless. The audience intended for this ad is mostly people in the school because the bake sale is after lunch during school, but other people could donate money if they wanted. Even though making an advertisement doesn’t take very long there are many tools that we could have chosen to use but I only used a few to make mine look nice.

     The tool that I used the most was most likely the text box tool because there were many places where I needed to type things out. Also, I used the paint bucket to make the whole background blue. Using the paint bucket is a lot easier than painting the entire canvas with a paint brush. Then, I used the crop tool to get rid of a part of the picture that was not needed. Another tool that I used a few times was the dropper, the dropper helps you choose the same exact color if you need to use it for something else. Also, I was able to use different styles on my text; one of the styles that I used in particular was the outer glow. This made the text have another affect and it made it have different colors in the words. The move tool was also used in making my advertisement it helped move all of the different objects on the page to their space. Drop shadowing is when you give a picture a small or large shadow behind it; I used drop shadowing on both of my pictures. I used the rectangular marquee tool to select both of my pictures and drag them into the window I was using. Then there was the transform scale that was used to change the size of the pictures and make them fit into the space needed. Then lastly I used the shape tool, I added a heart to the advertisement to show the love that Service Outreach has for everyone they help. 

     If there was not all of these tools to use in Photoshop then many of the project we do would not look as good as they turn out to be. Each tool helps do a special job and it may change a lot or maybe just a little of a picture.